Friday, June 13, 2025
Drawing the Eye: How Smart Storefronts Pull Shoppers Off the Sidewalk
Even in the era of online everything, the storefront still does a lot of heavy lifting for small businesses. It’s often the first and only chance to stop a passerby in their tracks and whisper, “Come inside.” But too many displays try to do too much—or worse, too little. The right display doesn’t just show off products; it sets a mood, tells a story, and gives potential customers a reason to open the door. To craft that kind of pull, business owners have to think beyond window dressing and into human
